








Brand Foundation Workbook
Start with clarity. Build with purpose. Get to the heart of your brand.
Connect with your customers & take your business to the next level by getting clear about who you are as a brand.
The Brand Foundation Workbook is your go-to guide to help you define the heart of your brand so you can build something meaningful (and wildly aligned) from day one. This 10 page workbook guides you through the process of defining who you are as a brand in 4 crucial, but simple statements — your brand’s Purpose, Vision, Mission & Value Statements. These brand statements will serve as a guide for everything you do as a brand moving forward.
Why We Created This: Often times brand visuals are the first thing on founders’ lists when launching a brand. But in reality, what’s under the surface is even more important, AND should be thought about from day one. When you’re clear on what your brand stands for, every decision becomes easier — from your service offerings to your launch strategy.
Who We Created This For: Visionaries like you, looking to set your business up for success with clarity & confidence by laying a firm foundation for your business from the get go. It’s never to late to get clear about what you stand for.
What’s inside:This workbook is packed with fill-in-the-blank prompts, visual examples, helpful tips & brand clarity breakthroughs — all in one place. It’s designed to help you brand build with clarity and confidence — and lay a strong foundation for long-term success.
Start with clarity. Build with purpose. Get to the heart of your brand.
Connect with your customers & take your business to the next level by getting clear about who you are as a brand.
The Brand Foundation Workbook is your go-to guide to help you define the heart of your brand so you can build something meaningful (and wildly aligned) from day one. This 10 page workbook guides you through the process of defining who you are as a brand in 4 crucial, but simple statements — your brand’s Purpose, Vision, Mission & Value Statements. These brand statements will serve as a guide for everything you do as a brand moving forward.
Why We Created This: Often times brand visuals are the first thing on founders’ lists when launching a brand. But in reality, what’s under the surface is even more important, AND should be thought about from day one. When you’re clear on what your brand stands for, every decision becomes easier — from your service offerings to your launch strategy.
Who We Created This For: Visionaries like you, looking to set your business up for success with clarity & confidence by laying a firm foundation for your business from the get go. It’s never to late to get clear about what you stand for.
What’s inside:This workbook is packed with fill-in-the-blank prompts, visual examples, helpful tips & brand clarity breakthroughs — all in one place. It’s designed to help you brand build with clarity and confidence — and lay a strong foundation for long-term success.
Start with clarity. Build with purpose. Get to the heart of your brand.
Connect with your customers & take your business to the next level by getting clear about who you are as a brand.
The Brand Foundation Workbook is your go-to guide to help you define the heart of your brand so you can build something meaningful (and wildly aligned) from day one. This 10 page workbook guides you through the process of defining who you are as a brand in 4 crucial, but simple statements — your brand’s Purpose, Vision, Mission & Value Statements. These brand statements will serve as a guide for everything you do as a brand moving forward.
Why We Created This: Often times brand visuals are the first thing on founders’ lists when launching a brand. But in reality, what’s under the surface is even more important, AND should be thought about from day one. When you’re clear on what your brand stands for, every decision becomes easier — from your service offerings to your launch strategy.
Who We Created This For: Visionaries like you, looking to set your business up for success with clarity & confidence by laying a firm foundation for your business from the get go. It’s never to late to get clear about what you stand for.
What’s inside:This workbook is packed with fill-in-the-blank prompts, visual examples, helpful tips & brand clarity breakthroughs — all in one place. It’s designed to help you brand build with clarity and confidence — and lay a strong foundation for long-term success.